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The North County
Times, part of the Lee Enterprises family of
newspapers, delivers a fast-growing, upscale market
between the ocean and the mountains north of the
city of San Diego.
This North San Diego
County and Southwest Riverside County market is home
to about 1.3 million people. The economy is fueled
by tourism, agriculture, the military, a growing
biotech industry, construction and various high-tech
industries.
The newspaper, with a
staff of 500, pursues an overall strategy of
connecting to the community with the highest
possible quality news report, advertising and
circulation service. It produces nine local
editions, putting news and advertising before the
readers, honoring the needs, traditions and unique
demands of the individual communities served.
Those places include
the cities of Carlsbad, Oceanside, Vista, San
Marcos, Escondido, Poway, Encinitas, Temecula,
Murrieta, the village of Fallbrook, and the Camp
Pendleton Marine Corps Base.
The newsroom focuses
on an active, newsy presentation that places high
value on local content ranging from the
"refrigerator-door" items about service clubs,
school classrooms and celebratory events to broad
coverage of local governments, school districts and
businesses. The local report is capped by deep,
high-quality reporting on issues that include
demands for energy and water, freeway congestion,
housing costs, homelessness and the quality of
education.

World-class
solutions and service
Bank
of America serves 97% of the U.S. Fortune 500 and
one in five midsized companies, and has offices
across the U.S. and in 31 other countries around the
world. Through our integrated universal banking
platform, we offer:
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Investment banking
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Equity and debt-capital raising
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Research
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Trading
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Risk Management
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Treasury management
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Financial advisory services
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A full range of credit, deposit and other
traditional bank services
As a
global financial leader with a focused client team
approach, clients of every size and scope count on
us for superior intellect, capital strength and
personalized service.
We
invite you to explore our website to learn more
about our industry and advisory expertise, solutions
and services,
global reach, and
university recruiting efforts. Let us put
the world-class strengths of Bank of America to work
for you. www.bofa.com.
Business
Consultants Colm Kelly and Bob Civello founded
Smarter Small Business in January 2006 after
identifying a need for a company to assist small
business owners in running their operations more
efficiently and effectively and for an affordable
price. Today, the Carlsbad-based company has served
over 200 clients ranging from one-person businesses
to small companies with 1-20 employees.
The company’s co-founders bring over 50 years of
business ownership and consulting experience in
business to Smarter Small Business. “Smarter Small
Business is a strategy-based consulting company,”
says Kelly. “Most of our clients are small business
owners looking to take their businesses to the next
level by increasing revenue and operating more
productively as a result of implementing the right
strategies for their businesses.”
Smarter Small Business utilizes its strategic
planning, training and implementation methods to
provide practical, immediate, “no fluff”, affordable
solutions for small business owners in all areas of
business. These areas include marketing, sales,
human resources, accounting, administration and
leadership.
There are three ways for small business owners to
benefit from the company’s services:
In
1952 representatives of the Carlsbad, Oceanside and
Vista Chambers of Commerce identified a need for a
modern local hospital to serve a growing community.
They joined together in 1955 to form the Tri-City
Hospital Association to oversee and coordinate the
formation of Tri-City Healthcare District, the
governing arm of Tri-City Medical Center.
We are recognized nationally for our excellent
medical and professional staff, state-of-the-art
medical care and highly rated patient services. We
are a designated Joint Commission Stroke Center and
a San Diego County designated Cardiac Treatment
Center. We offer a wide array of quality programs
ranging from maternity and advanced neonatal
services, orthopedics, neurology, advanced
interventional radiology, including a new 64 Channel
Multi-Slice CT Scanner and new digital mammography
technology and a multitude of specialty services. We
have 569 physicians representing 60 specialties and
sub-specialties. We are Gold Seal approved by the
Joint Commission, meeting the national standards for
healthcare quality.
We offer 24/7 expertise from physicians using the
latest emergency medical technology. As the second
busiest emergency room in San Diego County, we treat
more than 65,000 residents annually. We remain at
the forefront in planning for regional disaster
response and in the event of a disaster are prepared
to serve as a community medical receiving center for
ill and injured patients.
We are focused on supporting the communities we
serve with healthcare education, responding to
requests for special programs, and actively leading
and volunteering for countless community causes
promoting an improved quality of life in North SD.
Learn more by visiting us at
www.tricitymed.org.
Jordan
& Jordan Marketing was founded with the
understanding that marketing is both an art and a
science; it has a visual side and an analytical
side. Many agencies can produce the pieces for a
marketing campaign, but don't understand how to
properly implement the marketing campaign by
focusing on the goal of the campaign BEFORE
developing the campaign. Conversely, there are
agencies that will instruct, teach, educate, inform
on marketing but do not offer the production or
implementation of the campaign. Agency founder and
president, Shonna Jordan, recognized a need
(particularly in for the small business) to bring
the two sides of marketing together… and so in 2002,
Jordan & Jordan was established as a single entity
bringing those two sides together.
Now in it’s seventh year, the agency has assisted
hundreds of small business (from 1 to 30 employees)
to achieve continually-increasing
success through SOLID marketing planning, PROPER
marketing campaign development and REAL, ACTUAL
campaign implementation. Success stories range from
the hobbyist turned sole proprietor generating
enough business to hire and retire to the mid-size
corporation increasing their lead generation by 20%
over a period of 6-months.
Jordan & Jordan’s recent launch of the
Marketing Matters Forums for Four™ provides
business owners, entrepreneurs, independent agents
and hobbyists an affordable to opportunity to
create, concrete, immediately-implementable
marketing campaigns in an intimate, focused
environment with interaction with the forum leader
and other participants.
Don’t miss out on the upcoming
marketing forums! Log on to
www.ForumforFour.com
Or schedule a no-cost
marketing discovery session to explore your
current marketing and solutions available to you!
SonicSpider
is a full-service web development firm that has more
than 20 years of experience working in the Internet,
programming, technical and marketing industries.
SonicSpider specializes in helping businesses in San
Diego reach their marketing goals by using their
website as a integral tool. Other services provided
by the company include hosting, web development, web
design, web architecture, e-commerce and business
web tools, custom programming, SEO, and Internet
marketing. The company was founded in 2003 by father
and daughter team John and Melanie Moore.
SonicSpider has now grown to encompass another
senior programmer, Clive Walden, and an IT Director,
Richard Peat-Hanna. For more information about
SonicSpider, visit its website,
www.sonicspider.com, or its online resource
center for businesses,
www.sonicweblog.com/pebble/main/.
Wells
Fargo – Serving San Diego
San Diego has changed dramatically since Wells Fargo established
itself in Old Town in 1857. For 150 years Wells
Fargo has been helping San Diegans live out their
dreams by supporting their families, businesses and
communities as they continue to grow.
As one of Southern
California’s largest private employers, Wells Fargo
boasts nearly 90 banking locations in San
Diego County and more than 2,500 team members.
We believe the success of Wells Fargo is directly
tied to the financial health of the people we serve,
which is why we support our communities through
volunteerism and contributions.
In 2006, Wells Fargo
contributed $2.4 million to the San Diego community.
Last October during the Southern California
wildfires, Wells Fargo contributed $500,000 to aid
local victims with relief and recovery efforts.
Wells Fargo is a financial services company, but
when you look deeper into our organization you see
that we are committed to a larger goal. As our
Southern California Region President John Sotoodeh
says, “We’ll be known as
an active community leader in economic development,
services that promote economic self-sufficiency,
education, social services and the arts.” Not only
do we teach our customers how to manage their
money, but we also teach them how to realize their
dreams.
AT&T
Inc. (NYSE:T) is a premier communications holding
company. Its subsidiaries and affiliates, AT&T
operating companies, are the providers of AT&T
services in the United States and around the world.
Among their offerings are the world's most advanced
IP-based business communications services and the
nation's leading wireless, high speed Internet
access and voice services. In domestic markets, AT&T
is known for the directory
publishing and advertising sales leadership of its
Yellow Pages and YELLOWPAGES.COM organizations, and
the AT&T brand is licensed to innovators in such
fields as communications equipment. As part of its
three-screen integration strategy, AT&T is expanding
its TV entertainment offerings. Additional
information about AT&T Inc. and the products and
services provided by AT&T subsidiaries and
affiliates is available at
http://www.att.com.
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