I hope everyone is having a great start to 2017. For all my entrepreneurs, leaders and creatives, are you keeping on track with strategies or goals you wanted to implement for this month?
For me, there’s technology and online marketing strategies I am starting to implement as well as some offline strategies that I think could be huge for your brand presence in 2017.
1. Video Content
This is a strategy I expect many online entrepreneurs and businesses to use heavily as a part of their marketing strategy. From a recent survey, video content consumed by audiences could account for 70% of content through social media. In a recent consultation with a leadership coach, he was looking for various ways to increase his brand presence. I asked him about FB Live Feeds and incorporating more of these in his content marketing. The results have skyrocketed for him from a branding perspective. His live feeds have reach thousands of people on each live post. Also mentioning any blog articles as well as his website address to funnel his audience into his website is key.