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Attorney General Becerra Issues Consumer Alert Regarding False Advertising Related to Coronavirus

3/23/2020

 
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SACRAMENTO – California Attorney General Xavier Becerra today issued a consumer alert about deceptive advertising related to novel coronavirus — or COVID-19 — in California. Attorney General Becerra reminds all Californians to be mindful of any products or services that falsely claim to treat, diagnose, prevent, or cure COVID-19. According to the Centers for Disease Control and Prevention and the World Health Organization, there is no vaccine to prevent COVID-19, nor is there a medicine that treats or cures coronavirus.
“Do not be hustled by opportunistic tricksters claiming to have a miracle cure. There is not a cure for COVID-19,” said Attorney General Becerra. “Californians should take preventative measures to stop further spread of coronavirus, such as washing their hands, refraining from touching their face, avoiding large groups, and staying at home as much as possible. I encourage anyone who has been the victim of a snake oil scam or who otherwise has information about products that are falsely touted as coronavirus treatments, tests, or cures to immediately file a complaint through my office’s website at http://oag.ca.gov/report.”
 
California’s consumer protection laws — including the Unfair Competition Law, False Advertising Law and Consumers Legal Remedies Act — prohibit false, deceptive, or misleading advertising, including any advertising that explicitly claims or implies that a product treats the coronavirus. A statement does not have to be literally false to be illegal; any claim that is likely to mislead a consumer may result in action by the Attorney General’s Office. Compliance with federal requirements or industry standards is not a defense to liability under California law.
 
In addition, Attorney General Becerra reminds all Californians that, under Penal Code Section 396, price gouging is illegal in all California communities during the declared state of emergency. California law generally prohibits charging a price that exceeds, by more than 10 percent, the price of an item before a state or local declaration of emergency. This law applies to the prices of certain goods or services when a declared state of emergency results in disruptions of the market, including with respect to food, emergency and medical supplies, and other consumer goods. Exceptions to this prohibition exist if, for example, the price of labor, goods, or materials has increased for the business.
 
Violators of the price gouging statute are subject to criminal prosecution that can result in a one-year imprisonment in county jail and/or a fine of up to $10,000. Violators are also subject to civil enforcement actions including civil penalties of up to $2,500 per violation, injunctive relief, and mandatory restitution. The Attorney General and local district attorneys can enforce the statute.
 
For the latest in coronavirus preparedness, information, and response, please visit the websites of the California Department of Public Health, Office of Governor Gavin Newsom, and Office of Emergency Services. If you are a worker or employer who has been affected by COVID-19, you can find guidance and resources on the California Labor and Workforce Development Agency’s website. 

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928 N. Coast Highway | Oceanside, CA 92054
760-722-1534 | [email protected]
Copyright © 2025 Oceanside Chamber of Commerce

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Picture
  • About Us
    • Advocacy >
      • Chamber Political Action Committee
      • Public Policy Guidelines
    • Our Work >
      • 2024 Annual Report
      • Committees - Task Forces - Forums
    • Oceanside Young Professionals
    • Oceanside Leadership Academy
    • Workforce Development >
      • SOCAL Workforce
      • Pooled Employer Plan
      • Kindness
      • Frontline Friendly
    • Chamber Staff
    • Privacy Policy
  • Membership
    • Member Portal
    • Business Directory >
      • All Categories
      • Coupons
      • New Members
    • Application
    • Testimonials
    • Digital Plaque - Oceanside Chamber Member
  • Events
    • Signature Chamber Events >
      • Meet the City of Oceanside
      • Armed Forces Day Operation Appreciation
      • Coastal Business Expo
      • North County Health Fair
      • Heroes of Oceanside and Camp Pendleton
      • Oceanside Senior Showcase
      • Rising Star Student Program
    • Monthly Chamber Events
    • Oceanside Community Events
    • Annual OCC Mixer Passs
  • Media
    • Publications >
      • Best of Oceanside Magazine
      • Military Publications
    • Advertising Your Business
    • Member News
    • Blog
  • Oceanside
    • About Oceanside >
      • History of Oceanside
      • Demographics
      • Arts and Culture
      • Education
      • Employment
      • Health Care
      • Religious Organizations
      • Local Government and Services
      • Retiring in Oceanside
      • Oceanside Maps
    • Visitor Information >
      • Beaches
      • Accommodations
      • Groups and Meeting
    • Things to Do >
      • Oceanside Events >
        • Downtown History Walks
        • Farmers Market
        • Sunset Market
      • Shopping >
        • Coupons
      • Dining
      • Surfing
      • Regional Attractions
    • Volunteer Opportunities
  • Resources
    • Community Resources
    • Local Business Resources
    • Military Resources
    • Sustainability Resources