- Let their community know they’re open for business;
- Highlight that they’re following protocols for safe food handling;
- Create an offer to drive traffic.
The free advertising will include graphical information about the restaurant, so no video footage is required, and the advertising will run for a minimum of two weeks for each restaurant. The commercials will air across a wide variety of networks – nearly 50 channels including all types of genres. Channels include A&E, AMC, Bravo, Comedy Central, CNN, Discovery and more. Airtime is limited, so interested restaurants should call 1-855-755-2691 or email to reserve a spot.
“These commercials have already started running, and we continue to add more commercials as new restaurants sign up,” said Talansky.
Cox Media has received feedback from some of the restaurants, including Civico 1845.
"We are happy to have the help to promote our takeout offerings," said Dario Gallo, owner of the highly-acclaimed Civico 1845 and Il Dandy restaurants. "We are relying on neighborhood support to get us through these hard times, so getting the word out that we are open and offering pickup and delivery is important for us.”
About Cox Media
Cox Media is the advertising sales division of Cox Communications, the third largest cable entertainment and broadband services provider in the country. Cox serves approximately 6 million residences and businesses, giving Cox Media’s customers the opportunity to reach their ideal customer wherever they go. For more information, visit CoxMedia.com.